say no to antisemitism

Privacy Policy

1. About this notice and our website

We are the Chelsea FC Foundation, and we run the Say No to Antisemitism campaign (the Campaign) and the website (the Website).

This is our privacy notice for the Campaign and the Website. It describes the personal data we collect from you in connection with the Campaign and the Website and how we use it. Please read it carefully. This notice applies to our use of any of your personal data which we collect about you when you interact with us on the Website and in connection with the Campaign.

Cookies and similar technologies

Our websites and apps use cookies (small files placed on your device by websites) and other similar technologies such as pixels/tags (small snippets of code placed by us or our advertising partners).

To find out more information about those technologies and how to manage your choices about them, please see our Cookie Notice.

2.     What data are we talking about?

Types of information

This notice deals with personal data. We also collect anonymous/aggregated information, and may turn your personal data into anonymous/aggregated information.

Personal data = The law says it’s information relating to natural persons who can be identified or who are identifiable, directly from the information in question, or who can be indirectly identified from that information in combination with other information


Anonymised/aggregated information = Information we collect from you that cannot be used to identify you, either directly from that information or in combination with other information that could reasonably be obtained. We turn some of your personal data into anonymised/aggregated information.

Information you provide to us directly

You provide us with personal data when you use our Website and interact with us. This information includes:

  • Email address – when you sign up to receive newsletters from us
  • Records of your interactions with us (e.g. if you contact us by email)
  • Information we collect when you attend an event held by us or take part in another activity. Audio and/or visual recordings may be taken of you, including for broadcasting and publicity purposes

We sometimes need to make providing some personal data mandatory. We do our best to make sure mandatory and optional data fields are clearly marked on our Website. Where providing some data is optional, please bear in mind that the quality of our products and services might be reduced if you don’t provide it (for example, they may be less relevant to your interests).

Information we collect

We collect some personal data automatically, such as usage information (things like which pages you viewed, how long you spent with us, referring and exit URLs and whether you clicked on a link in one of our emails), device information (things like IP address, location, browser type, language, device ID and type). We use cookies and other similar technologies (like pixels, tags, SDKs and analytics tools like Google Analytics) to help with this. For more details, read our Cookie Notice, including on how to make choices about what you share.

We may in some cases generate and retain customer notes, for instance in relation to a question you send us.

3.     How do we use your personal data?

Our use of your personal data depends on how you use our Website and the permissions you have given us. The ways we use your personal data, and the reasons, generally include:

Because it’s in our, your or a third party’s legitimate interests
This includes when we use your personal data to tailor your view of the Website, or to store your email address. or the messages we send to you, to improve the way our Website and our business work, to monitor use of our Website, for market research, to operate and police our Website (e.g. for security purposes), to investigate illegal activity such as fraud or abuse, or for customer service purposes. We sometimes rely on our legitimate interests to contact you, such as if we want to carry out market research.
Where you give us your consent
When we ask for your consent, we’ll explain why we’re asking for it. We’ll get consent if we want to send you email marketing, for example.

The personal data we capture that is described in our Cookie Notice is generally captured using your consent, unless that data collection is necessary for the service you requested.

We’ll never force you to consent to any use of personal data, and you’ll be able to withdraw your consent at any time, either by clicking unsubscribe links in the messages we send you, by getting in contact with us.

Please note that if you unsubscribe from marketing it may take us a few days to action your request, and you’ll continue to receive service messages after you unsubscribe (e.g. you may receive emails about updates to this privacy notice).

There may also be cases where processing (e.g. retaining or sharing) your personal data is necessary to protect your or another person’s health, safety or other vital interests; and/or to comply with local legal and regulatory obligations.

4.     Sharing your personal data

We share personal data with suppliers and services providers that work for us. They use your personal data on our behalf and they are prohibited from using your personal data for any purposes other than those requested by us.

We might share your personal data if necessary to comply with a law, or a legal process or government order, to protect our, your or anybody else’s safety, or to protect against things like fraud or other illegal or unauthorised activity.

If we reorganise our business, are sold or acquired then we will share your personal data with a potential buyer and/or new owner.

We’ll also share your personal data where you direct us to.

5.     Storing and retaining your personal data

Cross-border transfers

Like many companies, we use suppliers and service providers based around the world. This means that your personal data may be processed in countries outside of the UK and European Economic Area (EEA), including in countries where the local laws do not provide the same level of data protection. If we transfer Personal Information outside the UK or the EEA we will, as required by applicable law, ordinarily ensure that your privacy rights are adequately protected by appropriate safeguards (like the EU-US privacy shield, or the EU’s “standard contractual clauses”). Reasons we transfer data outside of the UK or the EEA include transaction processing and fraud prevention.

In the following circumstances those safeguards may not be applied: (i) disclosures to foreign authorities, (ii) where an urgent data transfer is necessary in your or another person’s vital interests, or (iii) where you have expressly consented to the data transfer without these safeguards.

If you want more information about cross-border transfers, please contact us.


We try to only keep your personal data for as long as we need it. After that, we’ll either delete it or turn it into anonymised and aggregated information.

This is how long we generally keep the different types of personal data we process about you:

Contact information such as your email address For as long as you are opted in to receive emails from us.
Records of your interactions with us 2 years
Event and activity and competition/promotion information 6 months after you attended the relevant event or activity or entered the relevant promotion or competition
Usage information and device information Please look at our Cookie Notice
Exceptions If you have a dispute with us or make a complaint, we may store your personal data for until the matter is resolved or for up to 6 years, whichever is greater.

If you’re involved in any incident at one of our events or other activities, we may store your personal data until the matter is resolved or for up to 6 years, whichever is greater.

6.     Third party links

The Website may include links to websites operated by third parties. These linked sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content or activities of these linked sites. However, we do seek to protect the integrity of our site and welcome any feedback about these linked sites (including if a specific link does not work) by email or in writing via the contact details given below.

7.     Your rights and controls

We do our best to make sure you are able to have control over the use of your personal data where possible, and to make sure you can exercise your rights over your personal data. These rights include the right to access or erase your data, or to have us correct it, restrict certain processing operations, or provide you with a copy of it in a machine-readable format.

You can always opt out of receiving direct marketing from us, either by clicking unsubscribe links in the messages we send you or by getting in contact with us by email.

We will comply with any requests to exercise your rights in accordance with privacy laws. Sometimes, though, there may be circumstances where we are not able to comply with your request (for example, if there are legal exceptions to your rights).

To exercise one of your rights, or if you have any questions about your personal data, you can contact us at [contact email address].

You can also contact the UK Information Commissioner’s Office (or a local data protection authority in your own country, if you live outside the UK) about your personal data.

8.     Contact us

If you have any queries on any aspect of our Privacy Notice or wish to exercise any of your rights referred to above, please contact us by email via this page.

The Chelsea FC Foundation’s registered office is Stamford Bridge, Fulham Road, London, United Kingdom, SW6 1HS

9.     Changes to our Notice

We regularly review our notices so we’ll make changes to this notice from time to time.

We will let you know about relatively significant changes by putting a sign on the Website or by sending out an email.

We nevertheless recommend that you periodically revisit this page to remind yourself of the details of this notice, and to see if anything has changed – we’ll flag on this page the last date we made changes.